Apple's quietly slipped a less expensive iPhone 5C into its lineup, but so
far it's only on sale in China, Europe and Australia.
A new lower-capacity iPhone 5C has gone on sale across Europe, with the UK
Apple Storecharging £429 ($712) for the unlocked smartphone.
French and German iPhone fans can get their hands on one for 559
euros ($779), while Australian Apple aficionados can spend A$679 ($616) on the
new mobile. Interestingly, it's also available in China, for 4,088
yuan ($660).
The new model has 8GB of storage, or half the amount of the former cheapest
model, which remains at £469 in the UK. The iPhone 4S is still available, for
£349, but the new 5C is Apple's least expensive 4G LTE phone.
The colorful mobile has yet to surface on Apple's Web site in the US. We'll
update this story if dollar prices become available later today.
In another value move, Apple also reintroduced the iPad with Retina Display,
the full-size tabletthat was made obsolete by the iPad Air last year. The US
Apple Store is flogging the fourth-gen iPad for $399, the same as the iPad Mini.
It's only available with 16GB of storage.
Apple was widely tipped to undercut its junior smartphone with a lower-cost
model earlier this week. The pastel-hued plastic phone is deemed to have
underperformed compared to previous new iPhones, but as a way of repackaging
last year's technology it's been a fairly safe gamble for the California
company.
The UK network O2 was one of the first to offer the 8GB 5C, with offers
including £410 ($682) upfront on a £13 monthly tariff.
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